Founded in 2002, by Joe Elias & Jimmy Elias, nimslabs is a Beirut city based multidisciplinary communication laboratory running experiments ranging from visual identities, print-based projects, to digital communication, UX/UI and consultancy.

Our minimalist design approach and comprehensive branding strategies serve as the backbone of our clients/studio relationship. We have always been selective about who we work with; Project realization is a process that holds both involved parties responsibly equal. Our design thinking methods and delicate approach in handling projects, despite scales and revenues, established a loyal companionship with our clients. Our collaboration on projects is naturally renewed over the years which always referred us as a partner studio.
We have provided services in the following industries and are still getting involved in more.

Branding/Visual Identity
Branding strategy, brand design, corporate identity, packaging, poster design, books, and publications.

Digital/User Experience
Art direction, web solutions, UX/UI, digital campaigns, information architecture, microsite design, social media campaigns.

Creative direction, filming, video editing, compositing, motion design, storyboards.

Research, strategic planning, marketing strategy, product development, digital transformation.