Politics of the Machines

Conference series.


Brand identity



Brand identity, visual concept, and art direction of Politics of the Machines. The overall thematic of the POM-conference series is the question of how the machine and technology impact and contextualize artistic and cultural production and our perception of the world.

flag “P” countries participating or hosting the conference.

circle “O” conference meet-up/gathering.

folder “M” academic papers’ submission and publications.

POM anatomy/balance.

The main practice was to create a visual design application navigating POM identity away from rigid and traditional academic conferences.

In 2019 we have created a dedicated edition website for Beirut serving as a guide for the global community of participants. The website included general information, downloadable guides, along with online paper submission platforms.

In 2020, and following POM’s successful conference growth, we were invited to create the main website, parenting previous editions with a capacity to host future events.

Beirut edition

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Main website

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Pre-conference preparation included online communication with a variety of tracks and topics’ highlights using multiple social media channels.